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Jiffy

Grocery delivery service

Goals

One key business objective was to attract companies for partnerships. To achieve this, PR goals included building brand awareness and visibility, strengthening market reputation, and increasing founder news/articles in the media. 

Strategy

We proactively pitched to the media, and announced investment round results. 

Work mechanics

We shared news, offered interviews with the founders, and offered expert comments for inclusion in articles. 

Results

  • Exclusive interview in TechCrunch
  • Interviews in Authority Magazine and TechRound UK
  • 10+ publications in British media
  • Increased brand awareness among media, consumers and the investor community 

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