Dina Mostovaya Participated in Agility PR Solutions’ Webinar, “PR Trends in 2024: 3 Industry Leaders Forecast the Year Ahead”
On January 31, Mindset Consulting’s founder joined two fellow PR experts for an insightful conversation that covered topics such as the industry’s ongoing transformation, the integration of AI, the continuing evolution of influencer marketing, and how to manage crises in today’s digital age.
The webinar, which was hosted by Agility PR Solutions, also featured Paul Furiga, President of WordWrite Communications, and Nicole Rodrigues, President of NRPR, an award-winning agency in Beverly Hills.
Throughout the discussion, the panelists shared actionable ways in which agencies can adapt to today’s environment, including dealing with the positives and negatives of AI—from automation to deepfakes and misinformation—and accentuating the human touch where it matters the most to create a compelling storytelling strategy.
Dina Mostovaya talked about some of the successful case studies she has overseen at Mindset Consulting, and outlined the elements she believes will make a PR campaign successful in 2024.
The webinar recording can be found here.